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BEGIN:VEVENT
DTSTART:20240912T130000Z
DTEND:20240912T153000Z
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SUMMARY:Dublin Chamber's Marketing Workshop: Marketing Strategy
DESCRIPTION:Where does your Marketing Strategy fall short?\n\n\n\nCreating an effective marketing strategy doesn't have to be complicated   but it does need to be targeted. At its most fundamental level\, a marketing strategy outlines how your business will communicate your value proposition to your target audience. But too often\, target audiences are described merely as a set of demographic data. In this workshop\, we'll discuss why moving beyond the numbers is critical for a successful marketing strategy.\n\n	9 a.m. to 9:15 a.m. - Check in\, coffee\, and networking.\n	9:15 a.m. to 11 a.m. - Marketing Strategy Workshop. This is a working session so bring your laptops!\n	11 a.m. to 11:30 a.m. - Q & A\n\nThe Dublin Chamber will record the session to serve as a valuable resource for your future reference. The cost to attend is just $19 and includes coffee and workshop! \n\n\n\nABOUT THE SPEAKER:\n\nHeather Hotaling\n\n\n\nHeather has spent her entire career deep in the ad agency world of client services\, marketing and brand strategy. Now as an independent consultant\, she is able to offer her clients a bespoke approach   leveraging experience gained from supporting clients like Nationwide Insurance\, OhioHealth\, Cardinal Health\, Wendy's\, Bed Bath & Beyond\, JobsOhio\, Travel Nevada and The Columbus Regional Airport Authority.\n\n\n\n\n\nNo refunds. By attending a Chamber event you are granting permission to the Dublin Chamber of Commerce\, the Dublin Chamber Civic Foundation and anyone authorized by the Chamber to have unlimited right\, without charge\, to use your likeness in photos\, videos\, recordings and in all media now known or hereafter created to be used and distributed in perpetuity for promotional and publicity purposes. By attending an event you agree to release the Dublin Chamber of Commerce and Dublin Chamber Civic Foundation\, their staff\, board of directors\, members and their partners from any liability.
X-ALT-DESC;FMTTYPE=text/html:<br />\n<strong><span style="letter-spacing:.05pt\;"><span style="color:#111111\;"><span style="font-family:arial\,sans-serif\;"><span style="font-size:14.0pt\;">Where does your Marketing Strategy fall short?</span></span></span></span></strong><br />\n<br />\n<span style="color:#000000\;"><span id="docs-internal-guid-c8e3bae4-7fff-8489-464c-4c49460148d0"><span style="font-size: 12pt\; font-family: Lato\, sans-serif\; font-variant-numeric: normal\; font-variant-east-asian: normal\; font-variant-alternates: normal\; font-variant-position: normal\; vertical-align: baseline\; white-space-collapse: preserve\;">Creating an effective marketing strategy doesn&rsquo\;t have to be complicated &ndash\; but it does need to be targeted. At its most fundamental level\, a marketing strategy outlines how your business will communicate your value proposition to your target audience. But too often\, target audiences are described merely as a set of demographic data. In this workshop\, we&rsquo\;ll discuss why moving beyond the numbers is critical for a successful marketing strategy.</span></span></span>\n<ul>\n	<li><span style="color:#333333\;"><span style="font-family:arial\,sans-serif\;"><span style="font-size:12.0pt\;">9 a.m. to 9:15 a.m. - Check in\, coffee\, and networking.</span></span></span></li>\n	<li><span style="color:#333333\;"><span style="font-family:arial\,sans-serif\;"><span style="font-size:12.0pt\;">9:15 a.m. to 11 a.m. - Marketing Strategy Workshop. This is a working session so bring your laptops!</span></span></span></li>\n	<li><span style="color:#333333\;"><span style="font-family:arial\,sans-serif\;"><span style="font-size:12.0pt\;">11 a.m. to 11:30 a.m. - Q &amp\; A</span></span></span></li>\n</ul>\n<span style="color:#333333\;"><span style="font-family:arial\,sans-serif\;"><span style="font-size:12.0pt\;">The Dublin Chamber will record the session</span></span></span><span style="background:white\;"><span style="color:#1A1A1A\;"><span style="font-family:arial\,sans-serif\;"><span style="font-size:12.0pt\;"> to serve as a valuable resource for your future reference. </span></span></span></span><span style="color:#333333\;"><span style="font-family:arial\,sans-serif\;"><span style="font-size:12.0pt\;">The cost to attend is just $19 and includes coffee and workshop!&nbsp\;</span></span></span><br />\n<br />\n<span style="letter-spacing:.05pt\;"><span style="color:#111111\;"><span style="font-family:arial\,sans-serif\;"><span style="font-size:13.5pt\;"><u><strong>ABOUT THE SPEAKER:</strong></u><br />\n<strong>Heather Hotaling</strong></span></span></span></span><br />\n<br />\n<span style="color:#000000\;"><span id="docs-internal-guid-8aa54cc8-7fff-d482-7b8a-be3219f6eefe"><span style="font-size: 12pt\; font-family: Lato\, sans-serif\; font-variant-numeric: normal\; font-variant-east-asian: normal\; font-variant-alternates: normal\; font-variant-position: normal\; vertical-align: baseline\; white-space-collapse: preserve\;">Heather has spent her entire career deep in the ad agency world of client services\, marketing and brand strategy. Now as an independent consultant\, she is able to offer her clients a bespoke approach &mdash\; leveraging experience gained from supporting clients like Nationwide Insurance\, OhioHealth\, Cardinal Health\, Wendy&rsquo\;s\, Bed Bath &amp\; Beyond\, JobsOhio\, Travel Nevada and The Columbus Regional Airport Authority.</span></span></span><br />\n<br />\n<br />\n<span style="font-size:8px\;"><span style="font-family:arial\;"><em style="color: rgb(51\, 51\, 51)\; font-family: arial\; font-size: 14px\; background-color: rgb(255\, 255\, 255)\; box-sizing: border-box\;">No refunds. By attending a Chamber event you are granting permission to the Dublin Chamber of Commerce\, the Dublin Chamber Civic Foundation and anyone authorized by the Chamber to have unlimited right\, without charge\, to use your likeness in photos\, videos\, recordings and in all media now known or hereafter created to be used and distributed in perpetuity for promotional and publicity purposes. By attending an event you agree to release the Dublin Chamber of Commerce and Dublin Chamber Civic Foundation\, their staff\, board of directors\, members and their partners from any liability.</em></span></span><br />\n&nbsp\;
LOCATION:Dublin Chamber 129 S. High St.\, Dublin
UID:e.1632.11184
SEQUENCE:3
DTSTAMP:20260404T095053Z
URL:https://business.dublinchamber.org/events/details/dublin-chamber-s-marketing-workshop-marketing-strategy-11184
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