Sales Connection Breakfast Series with B.J. Hedger

Complexly Simple: The Illusion of Complexity

In business, complexity gets bad press but by simplifying complex challenges and business issues, leaders can clarify their messages, making them easier to understand. They can then cut through the clutter and make their points more easily understood. This approach resonates with stakeholders, encourages action, and helps alleviate anxiety.

So what makes a leader successful in the art of simplification? B.J. Hedger, Chief Sales Officer at Jendco Safety Supply, will explain how in our fast moving and quickly evolving businesses, we often create complexity where it doesn't exist.  Here, you will learn ways to simplify problems by understanding that most challenges are very simple when viewed through a different lens.

B.J.'s presentation will wrap up with a Q&A session. You won’t want to miss his tips on keeping it simple. Program and hot breakfast for $21!

 ABOUT OUR SPEAKER:

B.J. Hedger is the Chief Sales Officer at Jendco Safety Supply Inc., based in Bexley, Ohio. Before joining Jendco, he built his career in the consumer packaged goods industry, primarily in the beverage sector. Most recently, he served as Senior Director for G&J Pepsi in the Central Ohio market where he led Sales and Sales Operations. In addition to his professional work, in 2023, B.J. was appointed by Governor Mike DeWine to serve on the Ohio Athletic Commission. Outside of his professional life, B.J. enjoys spending time with his wife, Mareesa, and their two children, Lola and Arden.